NEW APPROACHES AND DIRECTIONS FOR IMPROVING DEPOSIT ATTRACTIVENESS IN UZBEKISTAN
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Keywords

deposit commercial banks deposit policy banking resources deposits interest rate digital banking services financial stability innovative banking products deposit attractiveness customer service banking system

How to Cite

Ruzimuratov, O., & Keldiyorov, S. (2026). NEW APPROACHES AND DIRECTIONS FOR IMPROVING DEPOSIT ATTRACTIVENESS IN UZBEKISTAN. Innovation Economy, 7(7), 39-43. https://doi.org/10.70769/3030-315X.II.7.7.2026.7

Abstract

This article analyzes modern approaches to improving deposit policy in commercial banks, attracting free funds from the population and business entities into the banking system, and increasing the attractiveness of deposit services. The study examines the importance of deposits in forming the bank's resource base, the development of deposit services based on digital technologies, the optimization of interest rate policy, the expansion of an individual approach to clients, and the introduction of innovative banking products. It also highlights priority areas for ensuring the stability of the deposit portfolio and strengthening trust in banks based on international experience.

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This work is licensed under a Creative Commons Attribution 4.0 International License.

Copyright (c) 2026 Ruzimuratov, O., Keldiyorov, S.K. (Muallif)

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