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Abstract
This article scientifically analyzes the main directions of creating new jobs in the service sector in Uzbekistan, modern trends in labor market transformation, and the economic, institutional, and digital factors that contribute to employment expansion in the services segment. The study examines structural changes in the service industry, the role of small business and entrepreneurship, the expansion of remote work forms, service diversification, and the impact of state programs on employment. The results show that the drivers of new job creation in the service sector are digital technologies, urbanization processes, growth in real incomes of the population, and institutional reforms.
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